Marketing is a verb. Do something. It's a continuous lifestyle and habit.

Below are twelve marketing verbs for your 2015 plans:

     1.   Commit to a marketing budget. Spend money to tell your story.

     2.   Advertise. Traditional paper and mailers are fading fast. PPC captures people at the moment of interest. Targeted, digital pull ads and not volume repetition is what's working, especially with mobile's explosive growth.

     3.   Write. At lease once per week then post your thoughts on your blog.

     4.   Post on social media but direct to your website. Your website and not social media is the foundation of good digital marketing.

     5.   Sign up for Constant Contact. Permission-based E-mail marketing is one of the leading revenue-generating tools. Use it or lose sales.

     6.   Send hand written thank you notes.

     7.   Create a content calendar: create weekly, monthly, or quarterly content.

     8.   Learn daily. Read books on marketing, including both of mine :) Come hear me speak.

     9.   Read my blog: Atkins Marketing Solutions.

   10.                Outsource. Don't do it all yourself.

   11.                Fail--it's worth the risk.

   12.                Laugh and don't take yourself too seriously. Move forward with confidence, competence, and focus.