Improving SEO

with Google Places for Business



There are other ways.  Check back for updates.

Ads keep showing up that cry out for SEO and now SERP.  O, Acronym!  SERP stands for Search English Response Page.  O, Brother!  

Please reply with a brief proposal for SEO / SERP and any additional marketing ideas.

Here is the entire Craigslist ad:

I'm a small healthcare business in downtown Denver, and I'd like to start comprehensive marketing.

I've had trouble finding a marketing company that understands the needs of a small business - including its budget.

I'm looking for someone who has the resources to improve my website design and also SEO / SERP.

If you've got graphic design skills or other marketing skills (ideas, connections, etc.) - then let's talk about those as well.

Please reply with a brief proposal for SEO / SERP and any additional marketing ideas.

But given what Bill Myers sent me, these links here would at least direct someone toward more specific results.  SEO is not to be taken lightly.  I initially thought that all that was required was ad placement on a site, including an extra Google tool or two.  Not so. Not by a long shot.   

First, here is what SERP means,

A search engine results page (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component of the SERP is the listing of results that are returned by the search engine in response to a keyword query, although the page may also contain other results such as advertisements.

1.  Twelve steps to highest search engine placement.
2.  Checklist: Five quick steps to maximize your marketing results on a shoestring budget.
3.  10 Things Every Website Needs.
4.  12 Mistakes That Can Kill Your Search Engine Rankings.