Business and government suffer from a kind of physics envy, where the size of the investment is proportional to your success. Here Sutherland references a hotel with push buttons in the elevator that do not refer to your floor but to the type of music you want to hear during your elevator ride, blues, jazz, rock, and so forth. That feature is be the most memorable event of your stay at that hotel, perhaps most memorable of your visit to the city.
Tiny things, good or bad, can have a disproportionate affect on the results against the time, the money, the effort, and the disruption they cause.
Consultancy & Strategy cost a lot of money.
Trivia & USP has a big effect. Is it USP, uniqueness, that special quality, what is it? It's attention to detail.
Tiny things, good or bad, can have a disproportionate affect on the results against the time, the money, the effort, and the disruption they cause.
Consultancy & Strategy cost a lot of money.
Trivia & USP has a big effect. Is it USP, uniqueness, that special quality, what is it? It's attention to detail.
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